ABSTRACT
This chapter focuses on Alphabet when it was founded in 2015 as the parent company of Google. It describes the economic profile of Alphabet in the network of capital. The chapter argues that the economies of Google and Alphabet are based on the promise of an infinite expansion of time. It examines how time in capitalism has been studied. Alphabet and other hi-tech companies have brought forth a networked economy that maximizes the flow of capital. Technology does not evolve in a political-economic vacuum; the political-economic context in which technology is invented constrains how it is developed. The new development, Alphabet, was intended not to replace the ideals of Google but to strengthen its ideals, because Google had been conceptualized with the grand ambition of bettering humankind with better access to information. Alphabet also wanted to spread its ideals to other companies and entrepreneurs through investment.
