This chapter describes how to plan a class writing project. It helps teachers realise the importance of choosing types of rhetoric or genres which will be meaningful to children’s development as writers. It discusses how the whole class should participate in the setting of distant and product writing goals related to the purpose and audience for the final written products. The chapter discusses and suggests how teachers can locate authentic places and situations for children’s writing to be published and performed once completed. The chapter then explains how a genre-week should be planned, including how to introduce a class writing project, look at and discuss exemplar texts, critique poor examples and techniques, produce class success criteria or product goals, and teach strategies for generating writing ideas.