ABSTRACT
H. Mackmurdo, the editor of this work, was the Honorary Secretary, so he was able to promote the ideals of the arts and crafts movement, as well as the beliefs of the individuals involved. The movement was seen as probably the best bridge between art and industry. Selwyn Image (1849-1930) was an artist, designer, writer, and poet associated with the. Image's emphasis on the links between the study of nature and design is also clear in a different article titled 'On Designing for the. Yet to see Nature in herself is not everything, it is but half the matter; the other half is to know how to use her for the purposes of fine art, to know how to translate her into the language of art.
