ABSTRACT
Hospitality and leisure managers play a range of roles in enterprise architecture management. This chapter puts a spotlight on three capabilities that we contend are the most important building blocks for operating and competing as a digital business, besides people. The first, enterprise architecture management, relates to how the organization’s technology infrastructure, information/data, and business processes are and should be configured. The second, technology sourcing, relates to how an organization goes about finding, choosing, and procuring the technologies and related services to be added as components of its enterprise architecture. The third, data management and data analytics, relates to an organization’s ability to collect, validate, store, and leverage data to spur data-driven decision making. Enterprise architecture management refers to the processes and practices of planning, implementing, maintaining, and continuously improving an organization’s enterprise architecture.
