ABSTRACT
This chapter looks at the role of founders and the stories and rituals through which creation myths are passed down from generation to generation. It helps the readers to learn about the art of cultural creation. By crisscross intervention one can resolve a problem in a cultural pattern associated with external adjustment by examining internal cohesion and vice versa. In order to understand how to build a culture, one needs only go as far as the local sandbox. Ancestors, founders, forbearers and their successors in leadership all play a large role in the creation and continued existence of the culture of a people or organization. Organizations that lose contact with the spirits following a merger or takeover, for example, can lose their identity irretrievably. The organization’s macro story manifests itself in fractal patterns at the micro level. Parallel processes are the acts or events through which these fractal patterns emerge.
