ABSTRACT

This chapter dwells on cliché patterns of dispute in present-day digital conversation. After briefly recalling the tragic events of January 7–9, 2015 in the Parisian area (terrorist attacks against Charlie Hebdo cartoonists), it seeks to survey and map the syntax of progressive differentiation of opinions circulating in the social networks about such events. Some patterns are identified and semiotically described: (1) cleavage, (2) comparative relativizing, (3) blurring sarcasm, (4) anonymity, (5) unfocused responsibility, and (6) conspiracy thought. A new semiotic square is created to visually display these patterns, their positions, their relations, and their evolution.