This chapter outlines the Quality of Life Strategy and some of the complexities in its characterisation. It presents several preliminary objections. The aims of presenting these are to help to clarify the Quality of Life Strategy and – with respect to the first of the objections – to actually bring out its appeal. One reason for scepticism is that even amongst defenders of the Quality of Life Strategy, there is bound to be significant latitude regarding what the Creation Test will tell us. There are a number of different responses to this on behalf of a defender of the Quality of Life Strategy. The first response is that lives of muzak and potatoes are probably not good lives. The second response is more obviously available to the defence of the Quality of Life Strategy as we find it in Tännsjö and Ryberg.