ABSTRACT
The automobile industry is one of the largest manufacturing sectors in the world, with more than 90 million vehicles produced in 2014 (Sturgeon et al. 2016). It is dominated by producer-driven (or manufacturer-driven) value chains). This means that producers (lead firms) coordinate the global value chain (GVC) process. The Indian passenger car industry is one of the most successful cases of GVC integration. Strong supporting factors have been consistent policy support from the government, the large growing size of the Indian market, new investments in infrastructure, and other favourable demand drivers in the economy.
