ABSTRACT

This chapter reveals much greater elasticity in the supply of marketing services in wholesale trade in local produce than in retail trade in foodstuffs not grown in the locality. The main market for goods was Akuse, and here products from the Lower Volta were exchanged for products from the forest. The limited contact of the Lower Volta with outside markets in 1954 was reflected in its low level of trading activities. Between 12–20 traders were present throughout the day and altogether 24 Battor women engaged in market trade, some of them offering a variety of goods for sale. The turnover of small African-owned stores was in the region of £240 to £400 per annum probably over half of this being accounted for by drinks, tobacco and cigarettes. The markets of the Lower Volta had been transformed. In 1964 there were four very active markets at Aveyime, Akuse, Adidome and Sogakope.