ABSTRACT
This final chapter draws together threads from all four decades of Göreme’s tourism and social change to develop key themes arising from the stories told in the chapters of this book. These themes are developed as three main crises – a crisis of enough, a crisis of hospitality, and a crisis of “our town”. These three crises, together, manifest as a deep ontological crisis which looms over Göreme as a spectre of unlimited change. The chapter reiterates the point made throughout the book that the everyday experience of living with tourism inevitably becomes a deeply ambivalent site of affective negotiation. This longitudinal ethnographic study in Göreme has afforded insights both into how locally embedded tourism practices and relations continue to form fissures in global capitalism’s apparent indifference and how it is that global neoliberal capitalism’s prospect of unlimited good has come to be so pervasive; ultimately, living life within limits has given way to a prospect of unlimited good, and unlimited change. A final ‘Post-Covid postscript’ section provides some updates and final reflections on the stories told within the book.
