ABSTRACT

The traditional three-act structure is directly applicable to spatial and experiential narratives. It mirrors the before, during and after of a design with a lead in and a lead out with the climactic action in-between. Each of the three acts can contain changes and dynamics as well, adding further to the richness of the experience, while keeping in mind the importance of not trying to do having the audience do too much at the same time. With a visualisation of the story timeline, the shift of the roles from observation to creation can be marked across each of the three acts in order to define a logic, yet surprising and a rich, not overloaded structure from beginning to end. Applying modular thinking as used with Modular Storytelling, each of the role marks on the timeline becomes a point that can be altered in order to change the overall story experience, either as a static or dynamic choice.