ABSTRACT
All sets of perceptions and meanings have started to be associated with that word, and its real meaning has become blurred. It is quite frequent to observe luxury as a synonym of premium or expensiveness. This chapter aims to address this situation and explain the concept of luxury. To that end, the chapter’s main objective is to provide a solid knowledge of the concept of luxury and stimulate a proper use of it. The chapter delves into the study of the origins of luxury, not as a mere description of historical facts, but as a source of crucial knowledge for every luxury manager. It aims to briefly describe the evolution of luxury so that the people can dig into the immutable meaning of luxury. The idea behind this chapter is to provide a short historical overview of luxury. Middle Ages did not provide any significant change to the concept of luxury. Luxury is frequently observed as a synonym of craftsmanship.
