ABSTRACT
This chapter traces the history between the 1970s and the 1990s in Hong Kong, and discusses the socio-politico-economic context that enables the articulation between homeownership with hope. It goes through the 1966 and 1967 riots, the colonial social policy and local population’s reception, the state discourse of self-reliance, the from-rags-to-riches experience of the new middle class, and the financialization of homeownership. The formation of House Buying was part of, and reinforced, the optimism in social mobility through individual effort and the depoliticization of the local population.
