ABSTRACT
This conclusion presents some closing thoughts on the concepts covered in the preceding chapters of this book. The book presents a comprehensive theory of new media design. It identifies its basic building blocks, which are the semantic constructs that we call non-linear models and that underlie the non-linear structure of new media products. The book considers new media design to be a semiotic system consisting of meanings and forms. It demonstrates that the approach can be used both for designing new media products from scratch and for redesigning existing products. The book argues that the non-linear semantics of new media products should be more closely related to their forms than has so far been the case.
