This chapter maps out the conflicting forces that are shaping current photojournalism and explores how photographers have responded to them with new ways of working. For photojournalism, the collapse of the traditional heartland of magazine publication seems to be assured, whether in analogue or digital formats. The demise of the classic photojournalistic essay in magazine format has limited one avenue of dissemination, but has opened up many others. Photojournalists have become far more adept at creating spaces in which to tell their stories, funded by a wider variety of sources and distributed through a wider range of outlets. From the point of view of the professional image-maker, who is most commonly a freelance photojournalism there are conflicting and competing perceptions of their role within such an exchange. The terrain of photojournalism in the twenty-first century is thus dramatically different from that of the end of the twentieth in both positive and negative ways.