ABSTRACT
This chapter shows how national prosperity can be compared by means of the Gross Domestic Product per head of population. It deals with added value and stakeholder compensation. Unilever adds value to products and sells them on markets. The chapter explores goods and services, companies need production factors and the purchasing of these production factors leads to costs. Capital, labour and natural resources are not always available in sufficient quantity. Long-term economic growth is limited by the production factors of labour and natural resources. The company also plays an important role in the international market for cleaning products. The company sells all of these articles to wholesalers and retailers around the world. People who have a lot of goods and services at their disposal to satisfy their needs are prosperous. Companies and the government make these goods and services: they are producers.
