ABSTRACT
The media ecosystem undergoes changes that may result from new technological innovations, economic conditions, or social practices. In the social sciences, the concept of survival of the fittest is the one that has raised the most controversy. The climate emergency, and the entry of the planet into a new era profoundly marked by the action of Homo sapiens on the environment, has made the concept of extinction one of the keywords in the Anthropocene. The case of broadcasting television is one of the best possible examples for starting the analysis of tensions between the survival and possible extinction of a medium. Back to the evolution of sound media, researchers like Schauman et al. consider that a trajectory that started with the phonograph has arrived at an end: The digitalization of music consumption could be said to have taken the transformation started by the phonograph in the late 19th century to its logical conclusion.
