ABSTRACT
Having spent the last 80 pages bigging up the Machiavellian power of the corporate marketer, I’m now going to poo-poo it, to snap my fingers at it, to call it out for the phoney, pyramid selling, Ponzie scheme that it is. When we pause to consider, even for a moment, it is obvious that we can rise above these charlatans with their foolish materialism, their next offer of illusory happiness. We are human beings, not mere consumers, intrinsically capable of greatness; Mahatma Gandhis and Rosa Parks, not Zuckerbergs and Bezos, let alone their playthings.
Pity the corporate marketer: as this realisation grows, their feeble edifice built on the sands of selfishness stands no chance against our humanity.
