ABSTRACT

This chapter focuses on content which could be classified as print first, and then is often digitised. It briefly reviews the history and evolution of the magazine, and in particular developments within the past two decades towards digitisation and away from consumption of print. It covers the five types of magazine – consumer, trade, B2B, free and contract – who reads each; the roles available working on them in editorial, production, design and sales; and what it takes to succeed in getting the first job within the sector. It discusses recent trends in magazine publishing and some of the main pluses and minuses of working on magazines.