ABSTRACT
If two great shops could stand side by side on the Main Street of the World, and all the vices could be put in the show window of one of them, and all the virtues in the show window of the other, and all the people could go by all day, all night, and see the windowful of virtues as they were, and the windowful of vices as they were, all the world would be good in the morning. Success is being transferred from men of millionaire genius to men of social and human genius. The men who are going to compete most successfully in modern competitive business are competing by knowing how to co-operate better than their competitors do, Employers, employees, consumers, partners, become irresistible by co-operation.
