ABSTRACT
The invention of the Megaphone, of the Cinema, and the London Times, and of the Bible, are all a part of the great, happy, hopeful effort of one part of this world to get the attention of the other part of it, and steer heads inside. This art of steering heads inside, which has come to be the secret art of all the other arts, the secret religion of all the religions, is also the secret of building and maintaining a civilization and a successful and permanent business. It is hard to believe how largely, for the last twenty years, it has been overlooked by employers as the real key of the labour problem—this art of steering people’s heads inside. The most obvious way to get a draught on a man, to get him to glow up and work, is to cut through an opening in the top of his life.
