ABSTRACT

The eight different types of equity investors are introduced in this chapter, along with some of the costs and benefits of working with each. Statistics are provided about the types of investors producers used in their early-career films and the use of agencies to help find financing. The chapter also discusses the role of talent agencies and sales agencies in attracting equity investors. Advice is provided for attracting high-net-worth individuals as financiers and treating them fairly. The use of equity in the age of streaming is explored.