In the modern food system, there are no simple answers, and the avocado is a perfect symbol of the interplay. The fruit’s journey from the gullets of megafauna in Puebla in the Pleistocene to a brunch staple of Bondi beach was a result of carefully orchestrated decisions that turned the avocado into the commodity crop that people know today. Given the global reputation and growing fame, it is only logical that farmers across the world are trying to get into the green gold that avocados can bring and the profit that can be made from their production. Similarly, the change in land use as native land is converted into avocado orchards can result in biodiversity loss and can permanently alter natural systems. Furthermore, one can question the equity of avocados in a globalised world when the fruit’s production can be associated with land grabs and structural inequalities.