ABSTRACT

This chapter provides the key findings from using stages as a moderating effect on individual- and social-level influences. The results suggest stages is an effective moderating variable for most influences, giving researchers and practitioners the ability to understand routine coverage patterns across the first 24 hours of a crisis and how they affect nonverbal neutrality variability. The chapter concludes with the formation of a theory of broadcaster nonverbal neutrality to help future scholars predict the variability of nonverbal behaviors of broadcasters.