ABSTRACT
Chapter 5 looks at what happens when belonging efforts break down from NPC's mixed messages about sisterhood and women's strength by drawing on “popular feminism,” where (usually) White women can use feminist principles when convenient for individual gain rather than social justice and equity for women. Drawing on interviews from one campus with sorority sisters who also self-identify as feminists, I describe how the women's rhetorical actions led to the reform of a national fraternity philanthropy event (Sigma Chi Derby Days) on their local campus. I also trace online national and individual responses from NPC sorority organizations and members to the reversal of Roe V. Wade in 2022.
