ABSTRACT

This chapter is part of Christian Fuchs book Media, Economy, and Society: A Critical Introduction.

There are the following learning goals of this chapter:

You will learn about capital strategies of media concentration;

You will learn about the causes and consequences of media concentration;

You will learn how to use the C4 Ratio and the Herfindahl-Hirschman Index for measuring media concentration.

The chapter contains exercises that help you practise the insights gained in this chapter and a list of recommended readings.