ABSTRACT
This chapter highlights guiding principle of digital leadership that each role model demonstrates, even though they live out all five principles: change, personalization, connection, strategy, and legacy. Liz Gross hopes higher ed will actually use social media for more than building reputation—that it still aligns with social listening but is even more focused on role modeling. The philosophy of focusing on and following digital role models is based on growth rather than fear, which is brought out by spelling out educators’ digital fails. As the importance and popularity of learning how to better support first-generation students has grown, the community entered a new phase in which it became a place for crowdsourcing ideas for conference session proposals and virtual book group discussions. Karen Freberg has worked to develop a community, on Twitter, as well as a very active Facebook group called the Social Media Professors Community Group.
