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Is it Still the Product, Price, Promotion, & Place “Business as Usual” in a Transnational Market?
DOI link for Is it Still the Product, Price, Promotion, & Place “Business as Usual” in a Transnational Market?
Is it Still the Product, Price, Promotion, & Place “Business as Usual” in a Transnational Market?
Edition 1st Edition
First Published 1998
Imprint Routledge
Pages 16
eBook ISBN 9781315053226