The increased 'marketness' factor—that is, the tendency for exchange relations to be driven almost exclusively by price and economic considerations—in the reorganisation of teachers' work, which is itself an outcome of the state's actions. This chapter discusses the relationship between teachers, the state and the economy into sharp focus. It examines the ways in which this rhetorical juxtaposition of 'state' and 'market'—as fundamentally opposed sites—works to maintain an ideological separation of the political from the economic spheres. The chapter argues that teachers are central to the state's work. It also examines the way in which neoliberal states have deliberately pursued a strategy of "ratcheting up the marketness factor" in teachers' work. The chapter uses to notion of 'embeddedness' to describe the way in which the motivations of actors are assumed to be shaped by social factors other than just economic and instrumental ones.