ABSTRACT
Fast talking, hard hitting, usually selling furniture or carpets and nearly always with a ‘buy before the end of the month’ special offer. The announcer only ever speaks in the third person and tells people what a fine job a company is doing. Used by large corporations and utility companies providing gas, water, and electricity. The announcer always tries to sound ‘official’. Government departments use announcers. The gossip is usually down market and is overheard talking to her friend about the product in question. She is a well-known actress pretending to be a real person. Because she is talking to her friend and not people she is able to say things which people might not otherwise believe. She is stating her opinions, not facts. Commentaries are the scripts which accompany films, documentaries and audio programmes dealing with history, wildlife, politics, travel, medicine, teaching, finance, and so on.
