ABSTRACT
This chapter is an orientation for the readers as an initiating exercise into the contents of the book. It offers a preview of the chapters, along with their highlights. It also informs the readers (a) how diverse audiences can benefit from the book – students, teachers, researchers and corporate professionals; and (b) how it is uniquely positioned as the only work of its kind imparting innovative concepts and frameworks from diverse disciplinary backgrounds, with their pragmatic applications delivered.
