ABSTRACT
Cultural evolution brings to the fore the role of the habitual frame of mind in household, business, banking and government decision-making processes. The escalation of pecuniary institutions into the common sense of finance-driven capitalist economies downgrades productive norms that are no longer self-evident, and, furthermore, routinises speculation, over-leveraging, bubbles, frauds and waste. The development of a post-Darwinian, cultural and finance-led processual approach to macroeconomics comprises a contribution to the advance of a broader cultural, holistic method of understanding economic and social change. The pragmatic bias of the evolutionary holistic outlook to macroeconomics can be further augmented by theoretical and empirical research in the direction of the instinctual and habitual foundations of consumer’s, investors’ and government’s complex spending behaviour. In this regard, the evolutionary macroeconomic analysis is necessary to endorse contributions from other disciplines such as cultural anthropology, economic sociology and evolutionary psychology.
