This chapter presents a Google satellite view of the entertainment industry’s 10 major participant categories, drilling down into each of their specifics from a producer’s perspective. It presents the most successful independent production companies as development and production businesses with well-exercised global distribution relationships, some with their own distribution capacities. The chapter considers dynamic new shifts in branding and distribution and the bold frontier being exercised by entry-level and seasoned producers using these technology-enabled industry upgrades. It examines story as the unyielding critical core of each successful producer’s universe. Pitching projects to distributors, after having first fulfilled their internal greenlights, empowers producers to present the fundamental core information essential for distribution executives to evaluate their interest. Each project’s major distributors, marketing and sales companies in its global territories, establish its brand presence to its respective target audiences and to the various media through whom they distribute.