ABSTRACT

On a scale of 1–10, where 1 is difficult and 10 is easy, how do you feel about the everyday, brief, semi-social exchanges of words with the following people:

• a shop assistant?

• a person on the street who would like you to donate money for a good cause?

• a person next to you in a long queue?

• a fellow passenger on a train that has stopped for no apparent reason?

• a waiter?

• a taxi-driver?

• your hairdresser/barber?

• a pub landlord?

• a member of staff at your bank - face to face, also by phone?

• staff selling tickets at a cinema or theatre - face to face, also by phone?

• a receptionist at a leisure centre or hotel - face to face, also by phone?

• a person on the phone wanting to sell you double glazing?