ABSTRACT

For the Indonesian case, an empirical study has been conducted during the period 1997-1998 on strategic alliance formation and success of Indonesian small-and medium-enterprises (SMEs) in the manufacturing sector. This study was part of the Strategic Alliance Research Group (SARG) from University of Alabama which focuses specifically on Indonesia. In this part of the study, the owners of the firms were requested to respond to several additional positions and issues regarding strategic alliance relationships (SAR), whether or not their companies have alliance relationships. Owners of the firms surveyed were also asked about their personal opinions about how important various success factors were in their alliances. The overall agreement on the “necessity of alliances” and the importance of the “quality of relationships shows that training and development efforts that capitalize on these factors should be well received. In addition, governmental sources do influence some firms and could help support alliance formation efforts.