ABSTRACT

This chapter examines how the aid and development profession operates as part of and within global capitalist frameworks. Multinational corporations, nongovernmental organizations (NGOs) and nonprofit organizations are central to the function and professionalization of economic development globally. Aid and development organizations advertise their services in order to gain financial support through donations, and celebrities have become an integral part of advertising programs for various organizations. Businesses, consumers, celebrities and nonprofits often turn to consumer-based models for generating aid and development funds. This chapter provides an overview of the intersectional gendering of the aid/development business. The case studies examine microcredit and fair trade as two capitalist business models that seek to assist low-income loan recipients and workers respectively.