ABSTRACT

It is impossible to go much further in our discussion without first describing in more detail what we mean by the term value chain and outlining a bit of its history. The concept of the value chain has become an immutable law of business and, more specifically, competition. Yet until now it has remained a topic that focuses on how companies can manually build and sustain intricate networks of internal processes and coalitions of business partners. In the cloud, the notion of a value chain takes on an entirely new dimension, as the intelligence we have just discussed becomes the foundation for these networks and intelligently starts to create these partnerships.