ABSTRACT
In the case of OpenIDEO, a valuable collaboration was evident when the community teamed up with the Queensland Government in Australia and Queensland’s IDEAS Festival 2011 to tackle the challenge, “How might we better connect food production and consumption?” The challenge drew more than 513 inspirations-comments, pictures, and resources to help spark ideas-and 600 concepts. From there, the OpenIDEO facilitators organized the concepts into themes, like Celebrating Producers and Transport and Traceability, and the community refined the ideas into twenty final concepts, ten of which the OpenIDEO team and challenge hosts named as winning concepts. The most active concepts garnered thousands of views. The ten winning ideas ranged from fresh food trucks serving low-income neighborhoods to a smartphone application, Eatcyclopedia, that would deliver information on a food’s nutrition, source, processing history, and meal ideas (Eatcyclopedia’s submission came complete with mockups that showed how the application would work).
