ABSTRACT

This chapter will discuss the canon of arrangement, which deals with how to put material in order from beginning to end in a speech. It will outline how speeches can be organized by using specific strategies of introducing topics, ordering main points, and giving conclusions which support specific purposes. It will discuss how to construct a thesis that is clear and distinct which relates to the interest of a particular audience. By both analyzing the specific historical artifact of Patrick Henry’s “Liberty or Death” speech, as well as discussing a hypothetical speech encouraging action on global warming, it will give examples of how to get attention and interest at the beginning of the speech, how to organize main points in a way consistent with the speech genre, and how to end a speech in order to leave a lasting impression on an audience.