ABSTRACT

It’s an increasingly frequent term that attracts a wide range of descriptions, so perhaps it’s best to start with exploring what we mean by engagement and why it matters.

Within this book, engagement refers to employee, or colleague, engagement. This is, in itself, an industry in its own right, and there are numerous books, papers and research reports that talk about engagement. Consequently, as we see, there are hundreds of definitions. The essence may be the same in each, but the expression is affected by our experiences of being engaged and disengaged.