This chapter discusses the land reform movement (LRM's) counter-hegemonic ideas, governance structures, and production–distribution practices. It suggests that the LRM can be seen as part of global counter-hegemonic forces consisting of transnational, national, and local movements which try to de-commodify and promote equitable distribution of land. The chapter explains some important obstacles facing the movement such as violence, legal suits, political polarisation, as well as possibility of co-optation of oppositions. It describes the LRM's critique of hegemonic land governance structures which give primacy to private individual rights and encourage the commodification of land. The chapter explores potential limitations of Community Land Title Deed (CLTD) and Agricultural Land Reform Office (ALRO) as counter-hegemonic projects and suggests that it is unlikely for any single form of land governance to be a universally appropriate counter-hegemonic solution that fits all occasions. It also discusses linkages between the LRM and sustainable agriculture groups in Thailand.