ABSTRACT
Strategic decision forecasting (SDF) is a broad discipline focusing on the analysis, development, and validation of long-term forecasts that form the basis of major business decisions. First, it is an independent, critical, and objective assessment of the business intended to introduce discipline in decision making and the art of translating qualitative and quantitative information into usable inputs by computational models to predict future outcomes. It is the function that brings together data, analyses and evaluations, business experience, modeling techniques, and scenarios to describe the transition from the current to a future state. Stated alternatively, SDF predicts future performance based on a systematic approach using relevant data, competitive intelligence and environmental assessments, modeling tools, past performance, analogs, and industry knowledge. It is an activity that goes beyond projections in that it identifies uncertainty and risks and develops ways to manage them.
