ABSTRACT

Frank Gehry, the Canadian-American architect who created the Guggenheim Museum in Bilbao in 1998, did two things with this museum: first, he designed the most talked-about building of recent years, and second, he put Bilbao on the tourist map. The building was part of Bilbao’s master plan to develop tourism in the city, and the Guggenheim museum was, it would seem, wildly successful on that front.