ABSTRACT
When people talk about “art,” most often they are referring to Fine Art. What we see when we look at Fine Art are ideologies and institutions that predate mass-media, mass-market culture. Fine Art now plays the role of art for art’s sake, pure art, made in a context independent of mass culture. The role of the contemporary fine artist is analogous to the role of the researcher in science who does pure research without any immediate practical value.
