ABSTRACT

Once the design of solutions has been tackled, the next task is to conduct an in-depth analysis of your communication with clients and users. The application of simplicity in communication is also necessary in automated phone services. With the User Map, it is desirable for your company's message to reach a wide range of clients and users. Thus, the first step is to establish which media and channels of information they prefer. Muecas Llorens is a Spanish toy company that has invested a great deal of time and effort in designing its "Dolls for All" range. Its aim was to develop a series of dolls that were as realistic as possible and were especially suitable for children with certain types of visual, motor or physical disabilities. Consumers are only too accustomed to companies failing to fulfill their promises, and will look for independent confirmation of the validity of your offer.