ABSTRACT
Each facet of the Briggs-Posselt partnership’s strategy – their commercial networking, modern plant, importation of British management and policy to recruit a workforce of women and girls – was intended to deliver one end: a profitable and sustainable business. This chapter will consider the mode of operation, products and diversified commercial activities which formed the heart of the Marki enterprise. It will continue to examine the influence of the entrepreneurs’ Bradford-trade experience on their foreign enterprise and show how local environmental factors impacted on their evolving strategy. It will evaluate the entrepreneurs’ success in developing the Russian-empire wool trade and achieving a monopoly for Bradford-style worsteds.
