ABSTRACT
At the heart of this book lie one definition and two premises. For our purposes, ‘cyberconnecting’ will be defined as building interconnectivity in the digital world. The first premise is that the way we connect is changing; the second is that today’s most innovative companies are inviting various stakeholders to be co-creators. For technology to work, it must be human-centric, and this can only be achieved through the process of co-creation.
