ABSTRACT
This chapter discusses the market for the popular illustrated gift-books, such as The Literary Souvenir, The Gem and The Keepsakes, in greater depth, but a useful starting point for the discussion of Scott's understanding of literary illustration is a contribution he made to one of these annuals in particular, the Keepsake of 1829. The impact of the Waverley novels on the development of Waverley novels in the nineteenth century, particularly in Scotland, was profound and far-reaching. Scott's novels and poetry helped to transform Scotland's sense of itself, and its image in the larger world, through visual representation and reproduction in a variety of populist arenas. Scott's willingness to engage with illustration, and his understanding of the role of illustration in the writing process, must be discussed before embarking on an analysis of the print trade and the contribution of the Waverley novels to illustrated fiction in the nineteenth century.
