ABSTRACT
Historians usually employ the term Production Code to signify the period between 1934 and 1968 in which the Production Code Administration (PCA) held sway over film content and advertising. Will H. Hays, the first president of the Motion Picture Producers and Distributors of America (MPPDA), initiated and administered that code. Under Hays’s leadership the older production codes discussed in the previous chapter underwent refinement and codification, with some new elements interjected in 1930 by Father Daniel Lord, a Catholic professor of religious studies. Finally, the Hays Code began functioning in July 1934.
