ABSTRACT

In the previous chapter, we formulated three key premises of multimodality. We highlighted that multimodality does not just mean that recognition is given to the fact that people use a number of different semiotic resources. Multimodality also means recognition of the differences among different semiotic resources and of the ways in which they are combined in actual instances of meaning making. We then also pointed to the methodological implication of these premises, namely the need to attend to multimodal wholes.